White Label SEO resellers continue to populate the market; each coming up with new and unique services to lure in new clients and retain existing ones.
But with so many of them out there, how do you find the ultimate service provider?
In this article, we’ll take an in-depth look at what you must consider when searching for a white label SEO reseller.
Website SEO Audit
You’ve probably heard of Google rankings and the fight to appear on the first page of the search results. How do the top websites get there?
Simple. Through keyword optimization, excellent user interface design and other such SEO factors.
These are some of the services your White Label SEO company should focus on. In fact, it should offer you a comprehensive report covering following areas:
- Site speed
- Site security
- Titles and meta descriptions
- Broken links and other 404 errors
- Missing alt tags on images
The company should also include their suggestions on how they can solve these problems to get you to the top.
Some say link building isn’t necessary when trying to rank high on search engines. While this may be true, you’ll have to work twice as hard using other means to improve your rankings.
One of the metrics used by search engines to rank websites includes page and domain authority. By acquiring backlinks from websites with strong authorities, you’ll have a better chance at ranking well. Also, make sure your company develops a killer campaign to acquire backlinks.
When you search for anything online, there are certain keywords you use to get relevant results. These keywords are what websites use to be found by readers. It’s also what search engines use to rank websites.
Keyword research forms the basis of your SEO campaign. In some instances, you’ll find certain high-competition keywords with high search volumes. Going for such keywords will prove to be difficult to get ranked for.
Instead, go for keywords with high search volume but low competition. Most of them come in the form of long-tailed keywords.
So, you’ve found a preferred keyword, but how does it perform after implementation? This is where keyword tracking comes in handy.
With this technique, you’ll be able to know whether the keyword is bringing in desired results. If the keywords don’t perform well, you may have to come up with a new strategy.
Again, due to the numerous scams, you may want to use a personal tracker just to make sure both you and the company are on the same page.
Does this company offer general SEO reporting? This includes everything SEO-related presented in the simplest way possible. It may include charts and other infographics which allow you to take in the information as soon as you lay your eyes on it.
When scaling your business, the online route is always a safe space to reach out to a bigger audience. While doing so, you’ll need a white label SEO company to help you with SEO tasks.
The tips in this article will help you identify the best provider in the market whom you’ll be able to work with.